About Us

Mission & Vision

Mission

To provide quality automotive products and a memorable customer experience.

Vision

To be Singapore’s leading automotive cooling supplier.

Our History

In the 1970s, an Indian Radiator Factory opened up in Singapore. Having aspired to start his own business since young, our founder Mr. Lau Heng Leng, then saw an opportunity to enter the automotive industry. Together with his brother, the duo started a partnership on servicing and repairing of radiators. They managed to buy a small basic compressor, a second hand truck, and rented a small shop-house in Sin Ming with their starting capital. On 1st May 1973, Evercool Trading Company established its very first workshop and commenced business.

As a new company with zero clientele, it was essential to have a strong penetration strategy to enter the market. The partners started offering cash discounts while promising to get the job done faster and better than competitors. By delivering work as per promised, clients started to trust the company. Slowly, Evercool started to gain credibility through word-of-mouth.

Over the years, Evercool have gained recognition as a reliable and trustworthy radiator servicing and repairing workshop. Later, the company restructured itself in order to reposition the business for sustainability. By managing to clinch distributorship from a Japanese radiator company, we started selling and trading radiators while continue providing repairing services. As the business grew more prominent and successful, more employees were recruited to cope with the demand.

DSC02312_eFollowing the business' success, the company was looking at an expansion. In February 2014, Evercool opened 2 more distribution centres - one in Kaki Bukit and another in Northlink. The Northlink distribution centre later became the main office and service centre. Evercool Trading Company has came a long way since its humble beginnings.